SEO consultant and AI specialist
SEO consultant for visibility on Google and in AI answers
I find where your site loses visibility and rank the priorities by business impact.
Building AI into your workflow? AI consulting

30+
markets where I've done growth marketing
40+
projects, from online stores to fintech
70+
skills in my own AI system
10+
years in marketing
Miroslav PlananskySEO consultant and AI specialist
I've worked with
When to call me
The situationWhat I do
The situation: Traffic grows, revenue doesn't. An automated audit spat out hundreds of warnings.
What I do: I separate causes from noise and tell you whether the tech, the category structure or the content holds growth back.
The situation: Organic dropped after a redesign and the developers say everything's fine.
What I do: I find what broke in rendering and indexing and hand over tickets developers can ship right away.
The situation: ChatGPT recommends your competitors instead of you.
What I do: I connect SEO, content, brand and structured data so Google and AI understand you and have a reason to cite you.
The situation: The data sits in Search Console, GA4 and Ahrefs, but reporting is manual and slow.
What I do: I build an AI workflow that pulls the data and prepares the report, with review rules for your team.
Why me
I combine three disciplines that rarely meet in practice: SEO, modern web development and hands-on work with AI.
I do SEO at the code level
I read code and understand Next.js, SSR, hydration and structured data. So recommendations turn into tickets developers actually use.
I tie SEO to the business
Rankings and traffic aren't the goal. I rank priorities by their impact on leads, revenue and your team's workload.
AI speeds up the analysis. I own the recommendations
I build agentic workflows from analysis to development, including custom skills and MCP servers. Decisions and review stay with me.
A writer brief in one command
It used to mean research across several tools. Now one command works through the sources, and at the end the content manager gets a Slack message. The process comes from my work at Flashscore.
- 1Keywords and search intentFor the given market and topic.
- 2User questions and problemsWhat people actually deal with, from search and from discussions.
- 3Competitor researchWhat the top results have and what they miss.
- 4A team of subagents merges the sourcesEach one handles its part, then the results come together.
- 5The writer briefOutline, questions to answer and the expected output.
- 6A task in Asana or ClickUpWith all the details, no copy-paste.
- 7A row in the content sheetTags that track the article from brief to publication.
- 8A Slack messageThe content manager knows a new brief is ready.
The same process runs for other markets, say from English into Italian, Spanish or French, based on what people search for in each country.
More automations I build
- Bulk SEO changes through the REST API
- Research across markets through MCP
- Calculations in Python and DuckDB
- Outage and drop monitoring in Slack
From a one-off audit to a long-term partnership
I've done marketing since 2016 and SEO since 2020. Price and scope are always agreed up front.
SEO services
All services- Technical SEOIndexing, rendering and a brief for development, including a check of the deployment.
- JavaScript SEOSites on React and Next.js, built so search engines load them correctly.
- SEO auditTech, structure and content checked, with priorities for your team.
- Keyword researchWhat people search for and what your site should answer.
- SEO consultantOngoing SEO leadership for companies with or without a team.
- Ongoing SEO partnershipPriorities turned into changes every month, with clear areas of work and measurement.

Who you'll work with

Miroslav Planansky
SEO consultant and AI specialist
In the consultation and in the project, you talk to me directly.
- Livesport / FlashscoreSEO Growth Engineersince 2025
- XTBSEO manager CZ / SK / HU2022 – 2025
- MIPACOMy own consultancy: SEO and AI systemssince 2022
Testimonials
5.0 / Google ★★★★★ See the reviews on Google
★★★★★
"Thoroughness, quick responses and a passion for the work. Those are the qualities you want. I've really enjoyed working with Mira, and I still do. Recommended."
Patrik Pilous
Freelance consultant
01 / 03
Two ways to work together
For companies with a team
You have marketers and developers and want them to get more done without extra hires.
Comprehensive SEO audit
€2,200 – €4,300 per project
Diagnosis of tech, structure and content, with a prioritized roadmap and deliverables for marketing, content and development.
Single-area diagnostic
€1,200 – €1,900 per project
Deep analysis of one clearly defined area: indexing, a traffic drop, a single template, cannibalization, rendering or visibility in AI answers. A verified cause, priorities and concrete fixes.
Ongoing partnership
€1,700 – €3,400 per month
Ongoing priorities, execution, review and measurement. I size the monthly scope around the priorities with the biggest impact. The upper half of the range is senior leadership of an in-house team: prioritization, quality control and reporting for management. Recommended minimum: 3 months.
Workshop and training
€2,900 per day
Hands-on work on a specific process, problem or system, directly with your team.
For smaller companies and online stores
You need a senior view of SEO and growth, and clear next steps.
SEO consultation
€450 per session
Two hours live on your site and data, with written notes, recommendations and next steps. You prepare nothing: your URL and a few lines on what you need are enough.
Keyword research
€950 – €2,400 per project
Query groups, a URL map and a proposed information architecture. Output you can use straight away for content, development and site design.
Not sure which way fits? Tell me what you need and we agree on the next step.
How it works
First conversation
Tell me what you need. We agree on the goal, the scope and the next step.
Priorities with impact
An audit or a quick analysis shows what to tackle first, in a plan you can defend to management and to development.
Delivery and measurement
I push the changes through myself or with your team. You see what got done, why, and what came of it.
AI workflows for your marketing that actually run
Custom skills, MCP servers and automations on top of your data. I first prove the process on one task from your team, then hand it over with review rules and instructions.
Frequently asked questions
How do we start working together?
Send a few lines about what you need to solve. We discuss the goal and scope, then agree on the next step. A paid SEO consultation, audit or AI project follows the brief, with its price agreed in advance.
What should I include in my inquiry?
Your goal, what is getting in the way and your website if you have one. We arrange any access to data or tools once we agree on the work.
How long until I see SEO results?
Technical fixes and on-page optimization typically show improvement within 4–8 weeks. Building authority and organic traffic takes longer. Solid results show up after 3–6 months of systematic work.
Roughly how much does working together cost?
The SEO consultation is €450 per session. A comprehensive SEO audit runs €2,200 – €4,300 per project, depending on site size and technical complexity. An ongoing SEO partnership is €1,700 – €3,400 per month, and a team workshop is €2,900 per day. I confirm the exact investment once I know the scope and complexity.
Do you do SEO for online stores too, or only for content sites?
I've worked with online stores, service businesses, local lead gen, financial YMYL content and an international betting platform. Larger projects include XTB, Livesport and Flashscore. I always adapt the approach to the company's business model and capacity.
Do you work with international clients?
Yes. I work with international clients remotely, in English. I have experience from more than 25 markets.
How is a one-off project different from an ongoing partnership?
An SEO consultation, diagnostic or audit solves a specific decision or problem once, with a clearly defined scope and deliverable. An ongoing SEO partnership ties together continuous diagnosis, strategy, execution and measurement. I recommend the right format based on the state of your site and your in-house capacity. A comprehensive audit isn't always the necessary first step.
Do you have capacity for a new project right now?
Capacity depends on the scope of the project. When you get in touch, I check whether your timeline and expectations match what I can take on, and suggest a realistic next step.
Let's find where your site is losing visibility
Tell me what is holding your site back. We discuss whether I can help and agree on the next step.
You work directly with me





